Why MI6’s next chief is the kind of cyclist Britain needs

This week, Blaise Metreweli made headlines as she became the first woman to be appointed Chief of MI6 - the UK’s top spy, known by the famous codename “C”. A historic moment, yes, but it wasn’t just the appointment that caught the attention of many cyclists tuning into Radio 4 last week.

One small anecdote stood out: years ago, with little notice and the rain bucketing down, Metreweli chose to cycle to a last-minute meeting in a London park. It was mentioned in passing, framed as an example of her no-nonsense, pragmatic approach to life.

But for many of us who ride regularly, it said so much more. It spoke of the quiet logic of cycling.

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In a country where car culture still dominates headlines, policy and street space, stories like this serve as subtle reminders of what cycling really is: not just a mode of transport, but a tool of supreme efficiency.

No need to wait for a taxi. No need to circle for parking. No fanfare. Just get on your bike. Get the job done.

For someone whose profession is built on discretion, that makes perfect sense. But this isn't just a spy’s practicality - it’s the same logic that drives thousands to cycle to school, to work, to the shops, come rain or shine.

Espionage and ejector seats

Of course, it’s unlikely that the new head of MI6 will be placing an order for the ETA’s now-legendary BOND Bike - our tongue-in-cheek response to the trials of urban cycling. Sprayed in stealthy matt black, our prototype came equipped with a caterpillar track rear wheel for tackling potholes, a flamethrower to ward off close passes, and, naturally, an ejector seat for uninvited passengers (or thieves).

It was clearly more spoof than serious. But the frustrations it was built to highlight - hostile roads, poor infrastructure, bike theft - are all too real. You shouldn’t need gadgets to feel safe on a bike. You shouldn’t need spy-grade evasive manoeuvres just to get to the shops.

Real protection - No gadgets required

Thankfully, there are more down-to-earth solutions. ETA cycle insurance provides practical, everyday peace of mind for those who ride in the real world - not just the shadowy one. Cover includes financial protection against theft (with no devaluation), accidental damage, and even 24/7 breakdown recovery. No flamethrower required.

While you’re here…

Rain or shine, ETA Cycle Insurance has your back. Whether your bike gets stolen, damaged, or breaks down mid-ride, we’re here to help you keep riding with minimal fuss. Cycle Rescue, our 24/7 breakdown service for cyclists is included for free. Because getting caught in the rain is one thing – getting stranded is quite another.

Cycle Rescue is free with ETA bicycle insurance

If you suffer a breakdown (including punctures, or even a flat e-bike battery) while out cycling, our 24-hour Cycle Rescue team is on hand to arrange transport for you and your bicycle to a safe location. The service is included for free with ETA cycle insurance, along with:

• Theft, accidental damage & vandalism
• E-bike battery theft cover
• Cycle Rescue
• No devaluation of your bike over time
• £2m third party PLUS £20,000 personal accident cover
• Shed and garage storage
• Low standard excess of 5% (£50 minimum)
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The ethical choice

The ETA was established in 1990 as an ethical provider of green, reliable travel services. Over 30 years on, we continue to offer cycle insurance , breakdown cover and mobility scooter insurance while putting concern for the environment at the heart of all we do.

The Good Shopping Guide judges us to be the UK's most ethical provider.

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