News

Parking charges and residents’ permits rarely, if ever, reflect the real estate value of the land or road space occupied by the car. And yet, it’s an issue that drivers feel extremely strongly about. Earlier this year we built a fake skip in which to store bicycles, but so angry were some drivers that we were temporarily replacing a single...

Perhaps it’s because so many of us pay more attention to screens than anything else or perhaps because large flashing spheres and huge bands of black and white road paint are seemingly so hard to spot, but a group of engineers has devised a stretch of road that’s effectively a TV screen. The interactive pedestrian crossing responds...

With little over a week before the clocks go back, it's time to check your lights are up to the job ahead. The advent of LED technology has revolutionised cycle lighting. Cheap, robust and bright, the lights are being used in ever-more creative ways. LEDs can now be found incorporated into gloves, jackets and now embedded into bicycle wheel...

Car passengers are being promised a new gizmo that promises to reduce the risk of them 'dooring' a passing cyclist. Doors opened into the road by drivers and passengers who have failed to look behind them have potentially fatal consequences for cyclists, so Mitsubishi has developed a new car feature that projects a symbol onto the road when...

The Bookman bicycle whistle might be based on nineteenth century technology, but its benefits for urban cyclists are current. Established in Birmingham in 1870, Acme Whistles has teamed up with Swedish bicycle accessory supremo, Bookman, to create a new design of whistle for today’s rider. According to Bookman’s Johan Lidehall: “Most of our...

Cyclists in Eire and Northern Ireland are having a hard time of it. First came the news this summer that electrically-assisted bicycles in Northern Ireland have no legal classification and as a result are considered in law to be little different from mopeds and as such require insurance, and MOT and VED to be paid. Over the border, the...

Here at the ETA, we are proud to have helped coin the phrase "Twenty's plenty" and thrilled that over the years it evolved into 20’s Plenty for Us, a campaign group we continue to support. 20’s Plenty for Us recently analysed road casualty figures for 2016 and found there to be ‘no justification for 30 mph as the national speed limit’. DfT...

Within moments of the road traffic collision outside the Natural History Museum this week, which saw many pedestrians injured by a car that careered onto the pavement, the area was crawling with police armed response teams, hazardous material containment personnel and a helicopter was overhead. Within 20 minutes, my iPad started to blink...

Carrying a bicycle on a roof rack can be a perilous. As a provider of cycle insurance that covers against accidental damage we know all about the damage inflicted to a bike by the height restriction bars at the entrance of car parks. But what if you don't have a friendly insurance company to put everything right? Raacked is an ultrasonic...

A few years ago we helped a school get a zebra crossing they were desperate for. The school had included the request for a crossing in their travel plans for many years, a child had been hit by a car and parents had called the local authority to plead for a safe crossing, but all to no avail – the local council maintained that the cost of...