Car drivers win cash with speed camera lottery

June 3, 2011

With hundreds of speed cameras withdrawn as a result of funding cuts and a new lottery draw or scratch card launched seemingly on a daily basis, perhaps the time is right to introduce an element of gambling to road safety.

Such was the thinking behind Kevin Richardson’s idea for ‘speed camera gambling’ – a concept that last year won the Fun Theory Award.

Speed camera lottery

The idea involves a combines a conventional speed camera and an automatic speed indicator, which flashes up a motorist’s speed as they approach. Speeding motorists are photographed and subsequently fined in the usual way, but a percentage of the fine goes towards a lottery prize fund which is automatically entered by all those motorists who pass the camera at a speed within the limit.


A spokesperson for the Environmental Transport Association (ETA) said: “It’s an imaginative idea, but the incentive to not speed on streets needs to be the same sense of social responsibility that now prevents most of us from drink driving.”

Information correct at time of publication.

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