ETA newsletter - 4/9/2009

Countdown to cycle

The Cycle Show next month (9-11 October) is a chance to see a huge range of 2010 bikes and accessories all under one roof. If you would like to find out more and buy tickets at a discounted
rate, click here and use discount code ‘ETA’. Please feel free to pass this discount code to anyone you know who might be interested. If you are unable to make it to the show, below we offer a light-hearted
view of what the future of cycling may hold…

The bicycle that gives you superman’s legs

If a tortuous hill has ever left you wishing you could call on superhuman powers, you may be in the market for a new design of electrically-assisted bicycle that monitors its rider’s muscular
effort and then multiplies it by up to fifty times. Read more

The bicycle that beats train bans

Peak-time bans on taking bikes on trains are common – even the London-to-Brighton charity riders are barred – but a sustainable way of getting about that is almost as old as the bicycle itself
provides a tantalising glimpse of how harmoniously the two modes of transport can coexist. Read more

The electric bicycle of the future is…a penny farthing

You may be old enough to remember both the fanfare that accompanied the launch of the Sinclair C5 – an electric vehicle boasting cutting-edge technology that, we were told, would do
away with the need for cars – and its descent to popular object of ridicule. Will a folding, electric version of the penny farthing fare any better? Read more

A 24ct gold Brompton – the ultimate folder?

This bike started life as a stock Brompton S2L, which was stripped down, polished, plated in copper and finally covered in 24ct gold. You can enter a free draw to win it here